Create a white paper and promote it in all online and offline marketing campaigns. After reading your white paper, self-qualified prospects may be led to ask you for more information on how your products and services can specifically meet their needs.
Reach more prospects with your white paper marketing initiatives. A white paper offers a broad range of uses in your organization. The same white paper, in print or as a PDF, can be effectively utilized in your efforts to attract, to inform and to convert buyers.
Offer a white paper in your Internet Marketing:
1. In return for customer information
2. In exchange for an email address
3. In return for taking a survey
4. As a giveaway to generate Web site traffic
5. As a bonus to a reply or registration
6. As a bonus to a newsletter/e-zine subscription
7. As link bait for a Web site or blog
8. As an autoresponder information offering
Visit the free resources section of the Kore Access Web site and access many more white paper tips that will help you to gain customers. Click here.
*Produce your lead generating white paper. Let Kore Access colleagues create or update your white paper. To set up your initial, complimentary consultation and to get a customized project quote, contact us today.