If you are looking for ways to realize cost savings, to perform tasks more effectively or efficiently, or to create the opportunity for your employees to focus on organizational core competencies, you may want to consider outsourcing.
The practice of business outsourcing—the use of an individual or an organization to perform a function, process or service on your behalf—began about 50 years ago in the manufacturing industry as a means to reduce costs and, therefore, to improve profit margins. The trend toward outsourcing has continued and has expanded to include entire business processes such as human resources and customer support services.
Read the March 2009 issue of Marketing Mindset (Download KA_Ezine_MAR_09) and the recommended white paper in order to explore the right outsourcing strategy for your organization. Read the full white paper - Click here.